Web design can seem like a very complicated process. There are so many things to think about from CCS, HTML and how everything works together. How are you supposed to keep it all straight? If you aren’t a professional coder, it can seem like the internet is conspiring against you to make your life more difficult. That’s not true and there are things that can help you as you are designing your website.

When you are setting up your website design, you need to think about the overall user experience. You want to make sure that you navigation is set up in a way that your users are going to be able to find what they are looking for quickly. If you do not allow them to find what they need without difficulty, they are likely to click away and go read something else on the web. With so many options, you want to make sure that you keep people engaged when they do land on your site. Let’s go talk about WordPress plugins you need to use.

1. Vectr

Vectr is a free and simple embedded graphics editor that makes it easy to edit or create vector graphics in the edit screen of your page or post on WordPress. You also have the option of downloading the desktop app for any OS platform. You can use it to edit or create watermarks, annotated images, banner, image-collages, infographics and logotypes.

Having well done images will allow you to communicate with your audience in an engaging way. Since we are a very visual world, it is important that you keep up with the needs of your visitors. One of these needs is visual stimulation.

2. Visual Composer

With both a free and a premium version, Visual Composer gives you some great design options. When you use this drag drop page builder, you do not need any knowledge of code at any point. You can create any layout that you can every think of with this simple to use page builder.

3. BeaverBuilder

Another popular page builder is BeaverBuilder. You can quickly put together impressive sites that your visitors will love. This drag and drop page builder works on the front end of your WordPress site. Whether you are a beginner or you have been designing for sometime, this will make your life much easier. No html or shortcodes required.

4. Gallery by Envira

Beautifully serving up photos will keeping the load on your server low can be a serious challenge. Instead of worrying about all of the complications, you can use Gallery by Envira. They have optimized everything from the way that the photos look to how it affects your server’s performance.

5. Meta Slider

Want an attractive slider on your page? Check out Meta Slider. You can drag and drop photos from media libraries, set the options and be good to go. You can set SEO options, captions and more. It is fully optimized to make sure that your server performs as well as possible.

6. WP Smush

If you are going to be using a lot of photos (and you probably will be), your site can get bogged down. Using WP Smush will help you compress your photos and make sure they are fully optimized so you website can load as quickly as possible.

There are both free and paid versions to WP Smush. This plugin is part of a suite of plugins that can work together to help your site run better. There is a 30 day free trial option if you want to see the full power of the product.

How Important is a Beautifully Designed Site?

If you’re wondering if you should put in the work to make your website look amazing, you need to see what your competition is doing. If your competition is beautifully designed website that are fast and user friendly, you have to be able to match or surpass what they are doing if you want to stay in the game.

Making sure that your website gives your users the experience that they need to take the next step with your company is important. Whether you are selling products or services online or if you are using your site to generate leads, the more professional your site looks, the more trust your users are going to have for you.

Make sure you do not sacrifice speed for the look of your site. You need to ensure that you both deliver a quick site and a site that is pleasing to the eye. While it may seem difficult to balance, it is possible and using one or a combination of the plugins above will allow you to get closer to your goal of site design and site performance at its best.

Conclusion

Your site is an extension of you. If you are working hard to network and build relationships, you want to make your job easier by having a website that people are able to respect. As your business grows and you are going from small to medium to a large business, your needs are going to change, but no matter where you are in your business growth cycle, you need to look at how your website is representing you and your company. Always make sure to put your best foot forward with your site design.

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