Incredible ways to improve user experience on your website
In today’s digital world, a website is now more critical than ever. It has now become a powerful marketing tool for business owners. Your website can make you reach a wider audience. This is why you need to do everything in your power to improve the user experience.
With the rapid changes in digital trends, your website can feel old and outdated. If you have the time and money needed to redesign your website, you can have corporate website design redesign it for you. But if you lack the time and money to redesign your site, the following points can help you improve your user experience [UX].
Use white space
White space is very crucial for a good design. It makes your content be more readable hence allowing the user to pay attention to the elements that surround the text. White space around a text and titles can increase user attention by 20%, that’s according to Crazy Egg.
Moreover, a white space can make your website feel transparent, new, and contemporary and we all know that if your brand is consistent with these, then it can assist you to communicate better with your users. However, you should know that white space takes up space.
Use attractive call to action
Your clients are already used to the visual cues in determining which content is essential to them. Calls to actions that are marked clearly with an action word allow your users to navigate your website quickly and get precisely what they want in the right location.
When you want to create buttons for your site, you should think about color. Think about the message that you want to recall for your users, for instance, is it trust, intelligence or experience? And you should also select the colors carefully.
Optimize your page speed
There’s no doubt that one of the most annoying things for web users is waiting for too long for a page to load. And since there’s a rise in mobile devices, a lot of people can get access to content worldwide on multiple platforms. And while they are browsing on these various platforms, their expectation is to get faster result for the content that they are looking for.
When these people don’t get what they want, they will check the next site where they can get the information they are looking for. When you want to improve the speed of your page, you should compress all your images before you can load them onto your site. One of the leading causes of a slow page speed is the image file size.
Keep your website pages consistent
This is something that you should always keep in your mind. Consistency here means that everything in your site should match. Title sizes, font choices, spacing, button styles, coloring, design elements, etc. you should make everything themed to make the design coherent between pages and on the same page.
For you to provide your user with a fantastic experience as they navigate through your website, it is crucial that they know that they are still on your website. Certain design changes from one page to another can make your user to feel lost and confused.